Hello, SEers, and happy Hump Day. As you read this, I’m vacationing in sunny Florida, and probably won’t be online much. The other SE authors have agreed to pitch in and reply to comments on this post while I’m away, so I hope you’ll share some thoughts below.
I’ve been living in the world of deadlines followed by edits so I haven’t done much in the way of promotion lately. The other day I clicked on a blog post that was part of a new release blog tour. The book being hosted sounded intriguing. There was a Rafflecopter involved, and I waffled back and forth on whether I wanted to devote the time. It made me realize how unlikely I am to follow through with Rafflecopter offerings these days.
Remember the day when everyone was a ‘copter fan and we thought nothing of clicking and entering our email address? Remember when all you had to do was leave a comment on the blog post? My, how times have changed! Did we go bat-crazy and ratchet too many items on the Rafflecopter entry list?
My day job is in real estate. When I started in this business many moons ago, a standard corporate referral was 25%. After a while it grew to 30%. Then it eked to 31% (seriously—a 1% increase. Someone must have wanted to buy an island). After that it bloomed to 35%, then 37% . Lately we’ve been seeing 40%. If no one balks, the envelope keeps getting pushed. Did we do the same thing with Rafflecopter entries, gradually tacking on one after another?
The last few I checked involved:
- Sharing the tweet link
- Following the author on Twitter
- Visiting the author’s Facebook page
- Following on Pinterest
- Adding the book to GR
- Visiting the touring company on Facebook
- Following the touring company on Twitter
- Signing up for the author’s newsletter (usually lots of points in that one) and probably a few other things I’ve forgotten.
Yes, I realize you don’t have to do all of those to be entered in the giveaway, but the more you do, the better your chances.
It’s gotten to the point I rarely if ever click a Rafflecopter link. I have to really want the book, and if I want it that badly, odds are I’m going to hop over to Amazon and buy it outright. As an author, how valid are those entries anyway, if someone is just looking for a free ebook or a GC to the ‘Zon?
Have I become a dinosaur? Whenever that little ‘copter pops up it seems I have to jump through way too many hoops. What do you think? Do Rafflecopter giveaways still work? Do you enter them, and if so, what entices you—a good book, a gift card? As an author do you use Rafflecopter and have you had luck with it? I’d like to know if it’s still worth hitching a ride with the whirlybird.