Hello SEers! Denise here to talk about social media and book sites.
Over the last few years, I’ve spent a lot of time promoting not only myself but other authors on social media. Here are my top eight suggestions of sites for authors to use.
- Twitter: Here’s my go-to social media for promoting books. It is the first share button I push when sharing a blog. Animated pictures are very popular, as are eye-catching banners or photos within tweets, along with a link leading the reader somewhere. You can use one of the many apps to schedule daily posts. I schedule a month at a time. Then each day, I pin a new post to my profile. When I’m looking to retweet an author, that’s the first place I look. It can be time-consuming to search through a profile to find something to promote for another author. I almost always retweet people who have retweeted me.
- Amazon Author Central: It’s a good idea to make sure you have an author page for Amazon and connect it to your blog. Once you add your books, you can add the reviews you’ve gotten outside of Amazon and awards your books have received. I often browse other author pages to find a book to read. I follow authors whose books I enjoy getting their updates. You don’t want to lose the opportunity to have people explore your catalog and learn more about you.
- Instagram: My feeling about Instagram is it’s a place to get a glimpse into the author’s life. I post pictures of my husband and me, nature, pets, and some books. If I’m on vacation, I will share a couple of pictures. But it’s not just posting photos. You need to interact with others, like their picture, and comment. I’ve joined in some author promotions and found new authors to follow. Please don’t follow to unfollow to boost your numbers. It’s bad manners, and people notice. I can’t get to Instagram as much as I’d like to, but I enjoy seeing all the pictures or quotes.
- Goodreads: Here is a place to post your books and reviews. I have taken part in the Reading Challenge and hit 106 books read last year. I love Goodreads keeps track of what I’m reading. You can link your blog to your page and leave reviews. There have been many times my reviews disappeared on Amazon for whatever reason, which is why I post my reviews here and appreciate when others leave their review for me there.
- Pinterest: I’m still learning this platform. I’ve created an area for my animal pictures, local nature shots, blogs, book videos, and my books. I admit I’m not good at browsing other’s pages, but I hope to explore this more in the future. All the pictures are my own except for blog challenges.
- Linkedin: This is a place to post your skills and education, the same as a resume. I don’t interact here as much anymore except to post a blog or check requests to follow—or not. I will respond to messages that aren’t ads, but not always in a timely manner. This was where I was stalked by a man who claimed to live by me, which made it worse. I’ve blocked this man and his alias. Yes, he’s rewritten me more than once with the same tired, “You look so familiar. Let’s meet for coffee. I’m a widow.” As an author, I’m insulted he wasn’t more creative.
- Facebook: I try to check in here daily and have my blog automatically post on my Facebook page. In this space, I post about my newsletter winners, vacation pictures, or pets. Any good news, such as an award, is posted, and I’ll share another author’s post. I belong to a couple of writing groups where I’ve found support and good people.
- Bookbub: Here, I not only follow my favorite authors and have my books listed, but I also post reviews. Bookbub will email you when an author has a new book coming out, and you can post your reviews to Twitter or other sites. There are ways to promote yourself, like submitting a book for promotion. I have not tried that yet.
Does social media help you promote your work? What are your favorite sites to visit?